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Wednesday, September 20, 2017

How To Improve Ecommerce Conversion Rates?

Ecommerce websites have seen an increase in popularity over the years and this has led to many such new stores coming up online.  Any new e-store must understand that it is not only about following the set norms when it comes to marketing online but innovation and doing something different is the key to success. SEO is a good method to use when looking to promote an e-store, but you need to follow the latest trends if you want your e-store to stand a chance to compete with the already present ones

Also for a new ecommerce website budget is limited thus, they also need affordable ecommerce SEO services. You can get quality and cost-effective solutions by going in for Outsource SEO India. While SEO can get you the traffic you need there are some great ways in which you can even improve your conversion rates as well. These include-

  • Work on your product representation- Use quality images, maybe even videos, have zoom features and a good product description which is not the same old one of the manufacturer
  • Offer limited time discounts, deals and conduct sales for special occasions
  • Know that your visitors don’t have the time to wait for pages to load and thus, work on better load speed and providing easy navigation to visitors
  • E-stores that charge for shipping usually end up with lower conversion rates. If you feel that you still need to have a delivery charge, then be upfront about it
  • Offer multiple payment options and ensure transaction security for people
  • The better reviews you have for your products the better chances there are for conversions

These are some good ways to get better conversions from your e-store when you are getting traffic from SEO

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