Traffic or Ranking – What Matters the Most for Websites

For a robust establishment of the brand on the Internet, a website is needed the most followed by business’s presence on the social media. Usually, the main focus should be there because more than half of the traffic as well s revenue comes from the website. To keep it higher in search engine rankings, it is mandatory for a company to avail SEO services India.

These services are offered in the best manner by the SEO professionals working with a top-rated SEO company in India. The top USP of the teams there is that they are updated with the knowledge of improving both traffic as well as ranking. Some excerpts related to the strategies used by them are discussed here in this write-up. 

What Is More Important Ranking Or Traffic?

If you are thinking that ranking is more important because only from a better rank on the Internet, you will be able to get noticed by the audiences and the result would emerge in the form of improved traffic. So this can be said without any doubt that ranking is important because it has some more benefits too like better ranking improves your businesses credibility and helps it get established as a brand. 

Yes, traffic is important too, but it is ranking that is given more priority, primarily and this has got several reasons. The main reason is that traffic could be of two types, relevant and non-relevant. Too much of non-relevant traffic will send red flag to the search engine and the algorithms will act to this by reducing the ranking. In this way, you will lose traffic and lose potential clients.

Therefore, the experts from the chosen SEO company India focus entirely on the ranking while offering SEO services India.

The benefits of focusing on ranking of the website in search engine result pages.

• The ranking puts your website in the top positions 
• Create maximum visibility of your website
• The more is your ranking, more you get visibility, the more you get traffic
• It increases business authenticity 
• It creates a brand image 
• It reduces marketing cost 
• Gets your target audience to find your site

Top SEO Strategies for 2022 And Beyond

You would be surprised to know that merely 1 percent of people on the Internet go beyond the first page and this defines the importance of staying on page one of the search results. Every business is trying really hard and for this, they are using every possible step and one of them is that they hire SEO expert India. 

Businesses are working really hard and they are not leaving any stone unturned and one of the best steps is that they outsource SEO services India. They use numerous highly updated strategies and some of them are discussed here in this write-up.

Update Your Google Analytics A Priority

The first thing to do in case, you are really serious about excelling on the Internet is that you should update all its algorithms and then, there are a few more things to take care of. 

Prepare For Mobile-First Indexing

It is important right in the beginning that you prepare your website keeping mobile-audience in mind. The reason is that more than 50 percent of the website traffic comes from the mobile and by not staying in the trend; you will miss all of this 50 percent traffic. Along with this, you will also have to make sure that Google bots can crawl on the website easily. The professionals further recommend that all the errors should be traced and fixed to make the website SEO friendly.

Keep Your Content The Same 

Better results in terms of mobile optimization would be achieved, if you take this step of keeping the content same on the desktop and mobile websites. The result of keeping lesser content on the mobile website with some reason is that the website would be penalized and reindexing of the website is also possible. 

Other Top Steps Recommended By The Experts In This Regards Are – 

Focus on Engagement and start prioritizing strong, engaging content

Optimize Your Website Speed to deliver fast and smooth website experiences

Optimize for Featured Snippets that will answer a question right there on the search page

Amazing Features Of Shopify That Allure Users

We have a lot about Shopify and who knows, we may be using them right now, but the fact is that we don’t know that much about this versatile platform. There is a sheer need of Shopify ecommerce development services, if you want to get an ecommerce website built on this platform because there is no chance that it can be done through DIY. Here in this blog post, we will go through some amazing features of Shopify and what businesses would get out of them.

What Is Shopify?

Shopify is basically an ecommerce platform that will help you build an online store that is known for delivering exceptional quality user-experience. This one is fairly simple to use and the fact is that this simplicity of use encourages people to create a website on their own. There is no need of any kind of technical knowledge for working on this platform and this is another reason why people get enticed towards using this Shopify platform. 

There are some other features as well like there are thousand of pre-built themes present in the Shopify library to use. The good thing that this platform has the option of customizing these themes, plugins, templates, etc. to match your requirements. 

Shopify...Is That Free

For practicing on the platform, it will give you a 14-days trial and there will be no credit card details required for the same. You will be surprised to know that it’s a subscription based business model and to get the best outcome from this platform, it is recommended to use the premium version. 

Which Technical Languages Can Help You Out?

Shopify has created its own template language that is basically written in RUBY and experts say that it can also be used long with HTML and CSS. This way, users can very easily render dynamic data comes from user-interface provided from an online store.