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Friday, May 5, 2017

Getting The Right Local SEO Results


In the competitive world today, SEO and PPC has come up to become the top most used online marketing methods.
Small business SEO services can help a local company achieve good ranks on SERPs online and with the use of the right keywords attract more relevant people. On the other hand, PPC is not such a bad option either as when a small business chooses to hire PPC specialists it can get great and quick website traffic as well.
 
But seeing the budget constraints many small business find it better to stick to SEO to promote their business. Thus, in order to ensure that a small company get the right SEO results here are a few local SEO strategies to adopt.
  • Have your name and address on all your websites pages so that when it comes to a location search you can rank higher more easily
  • Optimize your page - This means you need to post relevant content along with good images and videos, all the information you provide should be to the point and not copied from anywhere. Also, focus on engaging clients with your site’s content
  • Try to get online customer reviews- According to recent study it has been noted the Google looks at reviews as a ranking factor. Thus, try and gain as many good reviews as possible from clients. Even bad reviews sometime provide for fresher content which in turn proves useful
  • Social media- Also look to establish a strong social media presence on sites like Facebook and twitter and try to drive the traffic you gain here towards your main page
  • Include regional and local keywords wherever possible on your site. Make website easy to navigate and user friendly.

These few pointers can go a long way to help smaller companies see more SEO success

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